I do like McRibs, but only for a limited time. McDonald's wisely pulls them from the market before people can get sick of them.
A Conspiracy of Hogs: The McRib as Arbitrage | The Awl: The McRib's unique aspects and impermanence, many of us believe, make it seem a likely candidate for being a sort of arbitrage strategy on McDonald's part. Calling a fast food sandwich an arbitrage strategy is perhaps a bit of a reach—but consider how massive the chain's market influence is, and it becomes a bit more reasonable.
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